Email Marketing Tactics - Welcome Emails

Most Popular Email Tactis Used by Marketers

From the given study by Forrester Research, it's evident the importance of welcome email program. So, based on our experience, we find these 5 benefits from welcome email program.

Instant recognition to new subscribers
It educates new subscribers about your brand
Gives them the right expectation about the program
Provides a broad outline of the program
Informs the types of emails and frequency of emails

IT Marketers and Market Penetratoin

Information Technology companies rely largely on networking to share, build and communicate value proposition to its target audience. And today, most IT companies and brand use digital marketing channels to build this network.

At Email Data Group, we have specialized service designed to help IT marketers reach their desired goals. Our list solutions, and campaign management solutions help you to:  

• Send out email campaigns to target audience
• Drive responses and increase subscribers
• Alert prospects to new releases and updates
• Promote new software solutions and custom application
• Geo-target prospets to increase world wide penetratin of your producsts/solutions
• Increase awareness to your products

Besides, we assist large to small IT busiensses to build positive business relationship through marketing. 

Contact Discovery for B2B Business

Contact Discovery Services for B2B Business 

What if you are able to:.

1. Fill all the missing contact information about your customer
2. Create a more valuable database of customers
3. Reach customers through their preferred communication channels 

 Discover your Contacts:
Email Data Group, one of the pioneers in digital marketing and data acquisiton services, provides a unique service to fill the gaps in your customer file. Our large data of B2B contacts are used to fill the missing details or add new information to the file.

This matching process requires basic information like, name, phone number and email address of the contact. After we get these information, we'll scan your file and pick matching contacts. We have a large team of qualified data analysts who will manually examine the file and validate each record.

Our client's use contact discovery services to spot missing or inaccurate fields like:

• Business Email addresses
• Business Phone Numbers
• Busienss Mailing Addresses
• Company's revenue
• Number of employees
• Job Titles
• Job function
• SIC Code

For premium projects, we tele-verify each record to ensure 100% accurancy of consistency and correctness of the data.

To learn more about contact discovery servies, you can talk to us at 800-710-4895 or sign-up for a call back request. 

Customer Testimonial- Email Data Group

Here's a video testimonial from one of our happy customer. The highlights of his recommendation given to  Email Data Group, for list services;

Quality of list - Matching exactly to the criteria
Excemplary Customer Service - Very happy with the customer support
Quick Turnaround - Fast delivery

Coca-Cola Content 2020 Part One

Key lessons learned from the Coca-Cola Content 2020

1. Create contagious content 
2. Provoke conversation with customers
3. Conversation model begins with model stories
4. Act and react to the conversations
5. Avoid creating just content ( Or it will end up creating just Noise)
6. Use storytelling to connect with the audience 

Marketer's Speak - Content is King

MarketingSherpa Chart

From the chart it's evident that conent marketing is on the top-of-the mind for most marketers. Also, marketers are using storytelling concepts to create deep emotional connections in the minds of readers. This is evident from how the top brands like Coca-Cola, Hubspot, Volkswagen, and many others are churning out relevant and interesting content to keep readers engaged.

So, what's your take on conent marketing in your business? How about your competitior's?

If you're looking for a quick report on the content marketing initative in your marketing space, then you we prepare a FREE report for you. All you need is to name one of your competito and send us your website details, and other online content published by you. Based on this, we'll prepare a 14 point content marketing report for your business.

To Content Marketing Success!

What to Look in Google Analytics?

So, you have a gleaming new website, optimized for conversion. But what's next? How do you track, gather information and insight to improve your website performance?

Best way to look for answers is by probing the Google Analytics Report. So, this blog post has the list of important points you should probe to understand your website traffic.

Here're the important points to be considered:

1. Where are the traffic coming from? Any specific geographic market or region?
2. Is traffic seasonal? How does it fluctuate over the year?
3. How many visitors to your website is unique? 
4. Which are the post popular page on your website?
5. What is the conversion path you have created? 
6. Which page get's maximum conversion?
7. Have you set conversion goals? 
8. Do you track the conversions happening over the period?
9. What is the percentage of conversions?
10. What is the average time spend by visitors?
11. Which page has the maximum exits?
12. From where are the traffic coming from? Find the source ( organic or paid or social)
13. What are the top keywords?
14. What percentage of people are coming through tablets or mobile devices
15. What is the most popular social channel? ( in-terms of traffic)
16. What's the top landing pages?
17. How many landing pages are created on the website?

Questions to Ask Before You Create B2B Website Content?

So, you have just bought a website template. How will accentuate the design with relevant content?

There's lot of homework involved in creating the right kind of content for any marketing or sales collecteral. But, for most marketers and busienss owneres there's always a shortage of time to do research, understand the project, or learn more about the readers.

So, this blog discusses the pertinant questions every writer should ask before creating content for any collateral.

• Who are you customers?
• What are they most pressing problems
• What do they want from your business?
• What kind of content do they usually consume?
• What platforms do they use?
• Do they like short content or comprehsive content?
• What are the words and phrases they use in their business?
• What problems will you solve?
• What content delivery format works best? (text, video or PPT or audio)

Takeaway!
Answering these questions about your B2B markets, customers can save time and enable you to get more results from content marketing efforts.

Professional Networking: B2B Marketing Forum Keynote Jill Foster Talks t...

Get Your Website Audit Done!

How well does your busienss website perform?

• Is your website generating sufficient leads?
• Does the content on your website match suit your audience?
• Have you created seperate content for your buyer persona? 

Email Data Group, a leader in digital and search marketing, can help your business improve your online presence. We have the required resources, technical know-how and capability to build a more effective lead generation website for your business.

Website Audit ( For FREE)

Our experts can help your business grow by tweaking your website content, layout, navigation and fix bugs on your website. As we approach the final quarter of 2013, we're happy to share a no-obligation, Website Audit Service.

Avail this service for FREE, and find what's stopping your website from being a killer lead generation machine. Learn the best way to grow your business, through website optimization.

Our free Website Audit evaluates these points:

1. Find relevant keyword related with your business
2. Track the visitor data, and bounces
3. Probe your top 3 competitors and find their strength
4. Evaluate the content quality
5. Competitor data (must provide up to 3 competitors)
6. Find any link errors and bugs
7. Find mobile compatibility
8. Monitor leading traffic sources

To get this service, you'll have to share your website details and fill the sign-up form. Besides the report, you'll get a 10 minute consultatoin with our website analyst.Grab this limited period opportunity and get an expert opinion about your website.

Happy Customer of Email Data Group

Here's what our our client has to say about the quality of email list, purchased from Email Data Group.

How we delivered quality B2B list to the client:

• Studied the market and understood the business criteria
• In-depth consultation with the client to understand the needs
• Narrowed down the target market and 
• Online training and consultation on how to use this list
• Discussed the source of the list and how we acquired it

We can help you improve the response from email campaign by scheduling a FREE email consultation from Email Data Group. Listen to our process, system used by our team to achieve your business goals.

During this consultation, we'll discuss:

1. Your email marketing objectives
2. Current results and expected outcomes
3. How to mange your marketing program

Call us today to understand how our expertise will improve your business outcomes.